Drawing on 19 years in EdTech, Jacob explains why district doors stay closed, how sales targets can get in the way of listening, and why even well-liked vendors can lose contracts when budgets tighten. We discuss involving educators in product development, asking better questions, and showing up when implementation gets complicated.

This episode of My EdTech Life features a comprehensive interview with Eric Stromquist from CTL, discussing the challenges and opportunities in educational technology post-pandemic. The discussion covers the significance of sustainable funding for technology in schools, the impact of the pandemic on educational practices, and the innovative solutions CTL offers to address these challenges. Key topics include the importance of customer feedback in product development, the potential of 5G techno...